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  1. A Power-Packed Interactive Program

Coffee, Registration and Networking

Check in and prepare yourself for an amazing day of learning and sharing.


Program Orientation

Jewli Turier, CEO, Franchise Relationships Institute

Jewli will set us up for the day to ensure everyone gets maximum value from the program.


Growth Lessons from the Land of Multi-Unit Franchising

Dr Dave Hood, President, iFranchise Group, USA

Hear what leaders in multi-unit franchising are doing in the USA and the implications for Australian franchisees and franchisors.

Rod Bristol, Executive Vice President, Profit Mastery, USA

Learn how to keep multi-unit operators growing profitably by using a combination of Performance Groups and financial benchmarking.


Multi-Unit Franchisee Panel — Growing to 5 Units

Get down-to-earth business and people management tips from award-winning multi-unit franchisees with three to five units, who have achieved profitable, sustainable growth.

  • John Apostolou, Just Cuts
  • Litsa Brake, Bakers Delight
  • Jason Tod, Domino’s
  • Kylie Roberts, endota spa
  • Phil Willey, Quest Apartments

Refreshment and Networking Break


How Franchisors are Helping Multi-Franchisees to Grow With Confidence

Ken Rosebery, Managing Director, The Cheesecake Shop

With a third of The Cheesecake Shop’s 200 stores run by multi-unit franchisees, Ken will show how, with the right support, “Mum and Dad” Operators can make mighty good multi unit franchisees.

John O’Brien, President and CEO, Poolwerx

There’s a reason why Australia’s Multi-Unit Operator of the year is often a Poolwerx franchisee. Learn how the Poolwerx model has evolved to enable franchisees to build businesses as big as their vision determines.


Action Learning Discussions and Q&A with Panelists

Greg Nathan, Founder, Franchise Relationships Institute

A unique session where you’ll have the opportunity to talk with peers from other companies and create questions to ask the morning’s panellists and presenters.


Roundtable Discussions for Growing with Confidence

Choose a topic that is hot for you, share your experience and find out what your peers from other brands are doing.

  1. Assessing readiness to take on additional units.
  2. Being prepared for expansion opportunities.
  3. Using incentives and bonuses to drive performance.
  4. Taking over and turning around under-performing units.
  5. Protecting cash flow and profitability during expansion.
  6. How to create a positive culture across stores.
  7. Tips and options for gaining funding for growth.
  8. Ensuring healthy franchise relationships with and between multi-unit franchisees.
  9. Maintaining high brand standards when you’re not there.
  10. Successfully breaking through the three-unit barrier.
  11. Using partnerships and staff investment schemes.
  12. Running successful performance groups.
  13. Infrastructures for different levels of growth.
  14. Growing the capability and commitment of managers.
  15. Using systems to monitor and manage key metrics.
  16. Providing effective support for multi-unit operators.
  17. Maximising market share through territory mapping.
  18. Recruiting and retaining the best staff
  19. Rostering for efficiency and profitability 



Lunch and Networking

Enjoy a delicious lunch with your new colleagues in the beautiful surrounds of St Kilda Beach.


Workshops — Choose one of these expert-led sessions

Creating High Performance Teams

Colin Wilson and Stephanie Hosking, Key Business Advisors

  • Creating a customer-centric culture.
  • Building future leaders in your team.
  • HR best practice for becoming an employer of choice.

Maintaining Healthy Cashflow and Profitability When Growing

Rod Bristol Executive Vice President, Profit Mastery

  • Maintaining financial health using financial ratios.
  • Freeing up cash flow and maximising profitability.
  • Ensuring a satisfactory ROI on existing resources.

Developing a Successful Multi-Unit Franchising Program

Dr Dave Hood, President, iFranchise Group

  • Using incentives and expandability criteria.
  • Alternative growth models and their pros and cons.
  • Effective support structures and processes.

Refreshment and Networking Break


Panel of Pros — Growing to the Next Level

  • Gary Higgon, KFC
  • Joanne Camilleri, Telstra
  • Gary Lamerton, Subway

Learn from these large, seasoned, award winning multi-unit operators, who have also helped to positively influence the strategies of their national networks.


Using Psychology and Neuroscience to Lead With Confidence

Paul Saunders, Psychologist and Lecturer, Melbourne Business School

Effective multi-unit franchising is about leadership. From this session you’ll learn cutting-edge insights on how to use your brain to achieve the highest levels of leadership.


Review and Action Planning


Close of Formal Program


Networking Function

Reflect on the day and continue discussions with peers over a relaxed drink.

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