National Franchise Operations Conference
for franchisor teams who support franchisees
Driving Sales at the Local Level
Melbourne 24 May 2018 • Plus Masterclasses 23 May

Improve Your Credibility and Make a Bigger Impact

Pre-Conference Masterclasses • Wednesday 23 May 2018

Make the most from your participation at the Conference and attend one of these exciting full-day Masterclasses with leading franchise experts in the fields of financial management and franchisee engagement. Learn how to significantly boost your credibility and the impact of your work with franchisees.



Profit Mastery Financial Management

Get ready to dive into the world of franchisee financials and help them to manage cash flow, make better financial decisions, and develop a plan to grow their businesses.

In this fascinating, entertaining Masterclass you will learn how to:

  • Identify the primary causes of business failure or underperformance and how to avoid them.
  • Identify the seven components of a complete “fiscal physical”.
  • Create a practical process to assess the financial performance of your franchisees.
  • Use financial analysis tools to improve profits and increase cash flow.
  • Determine how cost patterns affect profits and help franchisees use this information to make better decisions.
  • Incorporate break-even analysis to help manage costs.

“A terrific session. Incredible presentation with great energy.”

Bridget Blake, Director of Retail Advancement, Specsavers

“Best Financial Masterclass ever! It has helped me immensely and I will be putting the learnings to great use with my franchisees.”

Andrew Walker, Franchise Development Manager, Versatile Homes

“A great session. Very practical with lots of opportunity to apply what we have learned.”

Allan Heinrich, Director, Hip Pocket Workwear and Safety

Presenter: Steve LeFever

Founder and Chairman, Profit Mastery

Steve’s financial literacy workshops show field managers how to help franchisees improve profitability and cash flow. They have been the top rated franchise education program in the USA for over two decades. The most common words participants use to describe this session are “Enlightening and brilliant!”



The Science of Franchisee Engagement

Load up your franchise management tool kit with loads of fresh, proven strategies for boosting franchisee engagement and buy-in to new initiatives.

In this fast moving, interactive program you will learn evidence-based processes to help you:

  • Avoid the 20 most common pitfalls that plague franchise conferences and meetings.
  • Significantly increase franchisee attendance at your conferences.
  • Deliver conference sessions that franchisees will want to listen to.
  • Increase franchisee buy-in to new initiatives and change.
  • Build a collaborative culture with high levels of trust and commitment.
  • Prevent negative or outspoken franchisees from undermining your meetings.

“Found the neuroscience and conference tips very useful. A great session with a highly engaged audience. Thank you!”

Stephen Urquhart, General Manager Retail, Tatts Lotteries

“A must attend, extremely beneficial and relevant workshop for franchisor executives at all levels. Highly recommended.”

Jarrod Montigue, Regional Vice President, United Franchise Group

“A productive and invigorating session. Loved the change management and facilitation techniques which I will be able to implement in my work.”

Andrew Kidd, Chief Operations Officer, Poolwerx

Presenter: Greg Nathan

Founder, Franchise Relationships Institute

Greg is a psychologist and best selling author. He is also widely regarded as one of world’s leading franchise educators, having worked with over 500 franchise brands. Drawing on his extensive experience in psychology, facilitation and franchise operations, he will ensure you have an enjoyable, and useful day of learning with lots of practical take-aways that you can immediately implement.

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