The Hottest Topic in Franchising Today

Most franchisors have a growing group of multi-unit franchisees and want to see these people succeed. The Multi-Unit Franchising Summit enables franchisor executives and multi-unit franchisees to come together in a spirit of true profitable partnerships. You will be able to participate in the sharing of best practice between brands as well as hearing about emerging trends from high level experts. Unlike other more general franchise conferences, this is a highly focused, highly interactive event on what most experts believe is the single hottest topic in franchising today.

We have reached full capacity for the Multi-Unit Summit, and have started a waiting list in the event of any cancellations. To register your interest please contact Kimberley Moody on 07 3510 9000.

Share Best Practice With Likeminded People

This year’s program is digging deeper than ever before into the critical success factors that drive profitable and sustainable multi-unit growth for franchisors and franchisees — people, capital, technology and systems.

As you will see the program is jam packed with practical, hard hitting content. Special break out sessions will also address hot topics and the specific needs of different sized franchisees. The Summit will be held at the The Sebel Albert Park, Melbourne.

Program at a Glance


Important Trends in Multi-Unit Franchising

Catch up on new advances in technology, expandability criteria, capital raising, legal agreement structuring, multi-brand ownership.


Creating the Right Leadership Mind-Set

Experts, multi-unit franchisees and franchisors share their experiences on the leadership capabilities needed to succeed at each stage of growth.


Special Forum: Franchisors.

Developing a bullet proof multi-unit program that works for all stakeholders.

Special Forum: Franchisees with 1-3 units.

Preparing yourself and your team for success as you make the initial growth jump.

Special Forum: Franchisees with 4-9 units.

Putting in place the right infrastructure to grow safely and profitably.

Special Forum: Franchisees 10+ units.

Strategic, structural and relationship issues in running a large network.


Networking Dinner — meet new colleagues and share your stories


Obtaining Capital to Profitably Grow Your Business

Hear creative ideas on how to get access to funds from investors, lending institutions, professional advisors and multi-unit operators.


Developing Greater Employee Engagement

HR professionals, business coaches and seasoned multi-unit operators will share ideas on how to develop a high energy culture with a focus on results.


Managing Remotely

Strategies and tips for keeping your finger on the pulse when you’re not there.

Business Structuring

Legal and commercial considerations when bringing in management and capital.

Managing the Numbers

Systems for creatively compiling and using data to drive profitability.

Local Marketing

Combining resources to maximise your ROI in local marketing.


Round Table Best Practice Sharing

Share your good ideas and learn from the experience of others. Topics will all be relevant to driving better performing operations, such as:

  • Turning around underperforming units.
  • Managing profitability and cash flow pressures during expansion.
  • Benchmarking performance with other franchisees.
  • Using business coaches and peer mentoring groups.
  • Negotiating smart property deals.
  • Delivering relevant field support.
  • Issues associated with taking on multiple brands.
  • Making good decisions around location selection.

Reflections and Action Planning


Close of Event

Fresh Ideas to Drive Down Costs and Grow Sales

Whether you are a franchisor, or a multi-unit franchisee with two or twenty units, the Multi-Unit Franchising Summit will equip you to run a more effective operation. Franchisees will pick up fresh ideas to drive efficiencies, grow sales and motivate their people. Franchisors will learn strategies for better selecting who is ready for expansion and how to best support them as they grow.

Get An Inspiring Start to 2011

Possibly the biggest benefit of attending is the impact it will have on your thinking. When you spend two days with highly motivated, successful, likeminded people it rubs off.

And the event doesn’t end when it ends. As a participant you will have access to an exclusive online site where you can tap back into the tips and strategies covered in the sessions.

We have reached full capacity for the Multi-Unit Summit, and have started a waiting list in the event of any cancellations. To register your interest please contact Kimberley Moody on 07 3510 9000.